Roku today announced five new streaming players that will compete with the new Apple TV 4K and Amazon Fire Stick 4K. The line up includes a range of player models starting at $29.99 MSRP and moving up to the new lower-priced $99.99 Roku Ultra.“Our new streaming player line up provides performance, price and features to meet our users needs so they can sit back, relax and enjoy their TV viewing experience even more,” said Chas Smith, general manager of Roku TVs and players. “Consumers will love our new sleek Roku Streaming Stick+ with an innovative advanced wireless receiver that gives up to four times the wireless range and a remote that controls TV volume and power. It makes 4K and HDR streaming simple.”
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